info@mimaforklift.com.au
MiMA Forklift Australia

Partner with MiMA Australia

Become a MiMA Dealer in Australia

Expand your material-handling portfolio with specialist VNA, multi-directional, electric warehouse and AGV chassis platforms—supported by local Australian communication and MiMA's engineering capability in China.

Apply to Become a Dealer Explore the Product Range
Specialist VNA Range Solutions for high-density warehousing
Australian Showroom A local place for product discussions
Broad Electric Portfolio Warehouse, long-load and specialist equipment
Partner Communication Local coordination backed by MiMA resources

Why Partner with MiMA

Add Specialist Capability to Your Portfolio

MiMA gives established material-handling and warehouse-solution businesses access to equipment for space-critical, high-rack, long-load and specialised applications.

Differentiate Your Product Range

Complement standard warehouse equipment with VNA, articulated, multi-directional and application-specific electric forklift options.

Address More Warehouse Challenges

Discuss solutions around aisle width, lift height, storage density, load dimensions and demanding material flows.

Develop Opportunities Together

Keep customer relationships local while coordinating product, application and engineering questions with MiMA resources.

Partner Support

Support Built Around Real Opportunities

The exact commercial and support arrangement is confirmed with each approved dealer. The partnership can draw on the following capabilities.

Product Knowledge

Information to help your team understand MiMA product families, applications and selection considerations.

Application Review

Discussion around load, aisle, lift height, racking, route, duty cycle and operating environment.

Showroom Access

Arrange product and partnership discussions through the MiMA Australia showroom in Sunshine West.

Sales & Marketing Resources

Coordinate suitable product information and available materials to support approved market activity.

Engineering Coordination

Connect suitable technical and configuration questions with MiMA's engineering and production teams in China.

Parts & After-Sales Coordination

Keep communication connected for parts requirements, product follow-up and after-sales matters.

Who We Are Looking For

A Strong Local Partner

We are interested in established businesses that understand material handling and can develop customer relationships over the long term.

  • Forklift or material-handling equipment dealers
  • Warehouse, racking or intralogistics solution providers
  • Rental and fleet businesses with suitable market coverage
  • Businesses with service capability or a credible service plan
  • Teams committed to responsible product representation and customer support

How to Join

From Application to Partnership

  1. Submit Your Application

    Tell us about your business, market coverage, product experience and service capability.

  2. Business & Territory Discussion

    We review market fit, coverage, customer focus and the MiMA product opportunities relevant to your region.

  3. Agree the Partnership Framework

    Commercial terms, responsibilities, support scope and any territory arrangement are confirmed in writing.

  4. Onboarding & Market Development

    Align product knowledge, communication and opportunity development before representing MiMA in the market.

Partnership Model

Clear Roles Create Better Customer Outcomes

Every dealer agreement is assessed individually. This working model shows how responsibilities can remain connected without blurring ownership.

Typical responsibilities of MiMA Australia and an approved Australian dealer
AreaMiMA Australia ContributionDealer Contribution
Market developmentProduct positioning and available marketing resourcesLocal relationships, prospecting and territory knowledge
Application reviewProduct and configuration input with engineering coordination where requiredAccurate site, load, aisle, workflow and duty information
Customer managementResponsive partner communication and product follow-upOwn the local commercial relationship and keep expectations clear
Delivery preparationCoordinate agreed product documentation and supply informationPrepare the customer, site, delivery plan and local requirements
After-salesParts and technical communication coordinationLocal service capability, customer communication and maintenance delivery

Swipe horizontally to view the complete table.

Dealer FAQ

Common Partnership Questions

Initial answers about suitability, territory, service capability and support. Final arrangements are confirmed during the dealer review.

Who can apply to become a MiMA dealer?
Forklift and material-handling dealers, warehouse or racking solution providers, rental businesses and other established companies with relevant customers and suitable local capability may apply.
Is a territory automatically exclusive?
No. Territory arrangements are reviewed individually and depend on market coverage, capability, commitment, customer support and the agreed partnership plan.
Is there a fixed opening order or minimum quantity?
Commercial terms and any opening-order expectations are confirmed case by case after the business and territory review. This page does not create a fixed minimum-order commitment.
Do we need an in-house service team?
Established service capability is preferred. Applicants without an in-house team should explain how installation, maintenance and customer support would be delivered responsibly in their market.
What support is available to approved dealers?
Support may include product knowledge, application discussion, showroom access, available sales resources, engineering coordination and parts or after-sales communication. The approved scope is documented for each partnership.
Can we visit the Australian showroom?
Yes. Suitable applicants can request a showroom discussion at 87 Technology Drive, Sunshine West, Victoria. Visits should be arranged with the MiMA Australia team in advance.

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